Our website address is: Substrate Technology
What Personal Data We Collect and Why We Collect it
“Personal data” or “personal information” is information that can be used to identify, locate, or contact an individual. We collect the following personal data:
Contact Information: Contact information is given voluntarily when expressing an interest in our services, and allows Substrate Technology to communicate with you. This includes, but is not limited to, your name, email address, phone number, company name, postal address, payment information, and any other information you give us to help us with your experience or to complete a transaction with Substrate Technology.
Transaction Information: Substrate Technology automatically collects and records certain information when you visit our site, like your IP address, browser type, information about your device, data and cookies about the pages you have visited, and interactions with our site. We use Google Analytics, a third party tracking tool. For more information on Google Analytic’s privacy visit this link: https://policies.google.com/technologies/partner-sites. We use this data to understand how people interact and use our site, and to improve and promote our services that we offer. We may also use the information we collect to serve you with more relevant advertisements through third parties such as Google (known as “remarketing” or “retargeting”). This information may include the content you view, the date and time that you view this content, the products you purchase, or your location information associated with your IP address. We do not share, sell, rent, or trade any of your information with third parties for their promotional purposes.
Posted Information: When visitors leave comments on the site we may collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection. Furthermore, any comments on the website are publicly displayed and will be seen by other users on the site. If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.
Media: If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.
Embedded content from other websites: Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.
How We Use Personal Information
We may use your personal data to enhance your user experience on our website, better understand you and your needs, and help us improve our existing website content to better meet the needs of what you are looking for. Some of the ways we use your personal data are to:
- Contact you via phone or email;
- Complete and track transactions;
- Provide our services to you;
- Authenticate users;
- Personalize user experience;
- Improve Substrate Technology website;
- To send periodic emails;
- To send our newsletter;
- Connect with you on social media platforms;
- To run ads;
- Provide you with additional relevant information.
Why and Who We Share Your Data With
Substrate Technology will disclose your personal data when:
- We work with other companies and service providers, for example, to handle billing disputes and collections, to analyze and manage data, send out emails, and website hosting. Service providers include but is not limited to HubSpot and Hotjar.
- If we need to comply with a legal or regulatory obligation such as, suspected fraud, prevent physical harm, or other illegal activities we will disclose such information.
We do not control the practices of third parties. The use of your personal data by third parties that you access through our site are governed by such parties privacy policies. We encourage you to be vigilant and ask questions before disclosing your personal data with others.
How Long We Retain Your Data
We will only retain your personal data for as long as necessary to fill certain obligations such as, legal, accounting, or reporting purposes. When determining the appropriate retention time of your personal information, we consider the type and volume of information, the sensitivity and potential risks, and the relevancy of the data.
If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.
For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.
What Rights You Have Over Your Data
If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.
How We Protect Your Data
Our website is monitored regularly for malware, vulnerabilities, and security breaches, in order to make our site as safe as possible for you. Whilst we strive to protect your personal data, no method of storing data electronically or on the internet is 100% secure, so we cannot guarantee absolute security.